Privacy Policy

Last updated July 6, 2026

MaMile is built for one of the most personal journeys a person can take. We take your privacy seriously and handle your information with the care it deserves.

This Privacy Policy explains what information we collect when you use the MaMile app and our websites (including mamile.app and account.mamile.app), how we use it, when we share it, and the choices you have. Please read it carefully.

Information We Collect

We collect information you provide directly, information generated as you use the app, and information from your device with your permission.

• Account information: your email address and a user ID created when you register through Supabase Auth.
• Profile and stage details: your motherhood stage (TTC, trimester, postpartum weeks), due date or birth date, provider clearance status, and cadence preferences you enter during onboarding.
• Activity data: walk and run sessions including GPS route data, duration, distance, pace, step counts via CoreMotion/CMPedometer, and post-session reflections (vibe, RPE, body and baby notes).
• Community content: messages, cheers, comments, and other content you post in Pods or the community feed.
• Profile photo: images you choose from your photo library for your profile or companion settings.
• Contacts: if you grant permission, we access your contacts to help you invite friends to join Pods.
• Camera: used to scan QR codes (e.g., for joining a Pod) and to capture images you choose to share.
• Microphone: used when you record an audio bug report to help our team diagnose issues.
• Location: GPS data collected during active sessions when you grant location permission, used to map your route and calculate distance.
• Motion and fitness: step count and motion data from your device's sensors to support session tracking.
• Device and technical data: app version, device type, operating system version, and crash or error information necessary for app stability.
• Push notification tokens: collected via Apple Push Notification service (APNs) to send you reminders, progress nudges, and community updates you opt into.
• Website sign-up details: if you fill in a form on mamile.app (for example to get the app link, start a trial, or unlock a resource for birth professionals), we collect the name, email address, and optional phone number you provide, along with the page you submitted it from.

How We Use Information

We use the information we collect to operate, maintain, and improve MaMile, and to provide the features you expect.

• Create and manage your account and authenticate you via Supabase Auth.
• Deliver stage-aware content, walking plans, and return-to-run protocols appropriate to your current motherhood stage.
• Calculate consistency points, weekly progress, and cohort league standings.
• Enable Pod features including shared progress, group walks, cheers, and community feeds.
• Send push notifications for session reminders, gentle progress nudges, and community activity you have enabled.
• Contact you about the app or resources you requested through a website form (for example, sending your download link or partner-program information), and send occasional related updates you can opt out of at any time.
• Process and display post-session reflections and pelvic-floor or body check-ins.
• Diagnose and fix bugs, including audio bug reports you choose to submit.
• Improve app performance and reliability using technical and crash data.
• Respond to your support requests.

Device Permissions and Sensitive Data

MaMile requests the following device permissions. You can manage or revoke them at any time in your iPhone's Settings app. Revoking a permission may limit certain features.

• Location (When In Use): to map your route and calculate distance during an active session. Location is not collected in the background.
• Motion and Fitness (CoreMotion/CMPedometer): to count steps and detect movement during sessions.
• Camera: to scan QR codes for Pod joining and to let you capture images to share.
• Photo Library (Read): to let you select a profile photo or companion image from your library.
• Photo Library (Add): to let you save shareable session cards to your photo library.
• Microphone: to record audio when you voluntarily submit a voice bug report.
• Contacts: to let you search your contacts when inviting friends to a Pod. Contact data is not stored on our servers beyond the invitation flow.
• Push Notifications: to send reminders and community updates. You can adjust notification preferences in Settings or within the app.

Website, Cookies & Local Storage

Our websites are intentionally light on tracking. We do not run third-party advertising or analytics scripts on mamile.app.

• Referral cookie (mm_ref): if you arrive through a partner's tracked link (mamile.app/l/… or /start), we set a first-party cookie containing that partner's referral code for up to 30 days. It is used only to credit the partner if you later subscribe, is shared across mamile.app subdomains for that purpose, and is never used for advertising. You can delete it anytime in your browser settings.
• Link-click statistics: when you open a partner's tracked link we record the click with a device category (phone/desktop), the browser's user-agent string, and the referring page — to count referrals. We do not build browsing profiles.
• Local storage: your browser may locally remember small conveniences — for example your light/dark theme choice and, after you submit a form, the name/email you entered so we don't ask twice. This data stays in your browser; you can clear it anytime by clearing site data.
• Website forms: details you submit through our forms (see “Website sign-up details” above) are stored with our backend provider, Supabase, and used only as described in this policy.

How We Share Information

We do not sell your personal information. We do not share your information for third-party advertising or tracking purposes. We share information only as described below.

• Supabase: our backend provider (authentication, database, and edge functions) stores your account data and app content on our behalf under a data processing agreement.
• Payment processor: when you start a subscription, our third-party payment processor collects and processes your payment details to bill you. We do not store your full card number on our servers.
• Other MaMile users: your display name, profile photo, stage, consistency points, cheers, and community posts are visible to members of your Pods and cohort league as part of the core social features.
• Legal requirements: we may disclose information if required by law, regulation, or valid legal process, or to protect the rights, safety, or property of MaMile or its users.
• Business transfers: if MaMile is acquired or merged, your information may be transferred as part of that transaction. We will notify you before your information becomes subject to a materially different privacy policy.

Data Retention

We retain your account and activity data for as long as your account is active. If you delete your account, we will delete your personal data from our active systems within a reasonable period, subject to any legal retention obligations.

Website form submissions (name, email, phone) are kept while they are needed to follow up on your request; email support@mamile.app anytime to have them deleted.

You can request account deletion directly within the MaMile app, or from the web at account.mamile.app (Settings → delete your account). Audio bug reports are deleted once the underlying issue has been resolved.

Your Choices

You have meaningful control over your information.

• Access and correction: you can review and update your profile information within the app at any time.
• Account deletion: use the in-app deletion flow, or the web portal at account.mamile.app (Settings → delete your account), to permanently delete your account and associated data.
• Permissions: revoke any device permission (location, camera, microphone, contacts, photo library, motion) in iOS Settings at any time.
• Push notifications: opt out of push notifications in iOS Settings or within the app's notification preferences.
• Community content: you can delete posts, cheers, and other user-generated content you have created.
• Data requests: to request a copy of your data or ask questions about how your data is handled, contact us at support@mamile.app.

Children's Privacy

MaMile is designed for adults and is not directed at children under the age of 13. We do not knowingly collect personal information from anyone under 13. If we learn that we have collected information from a child under 13, we will delete it promptly.

If you believe a child under 13 has provided us with personal information, please contact us at support@mamile.app.

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